Dealership Academy Training

We partner with you to design, develop, and implement a results-driven training academy tailored to your business needs. Our academy operates in two phases:

Burst Workshop Training: Engaging, high-energy sessions that deliver foundational skills and techniques, ensuring quick wins and team alignment
‘1 to 1’ Onsite Coaching: Personalized coaching for your teams, focused on ongoing development and real-time application of learned concepts

Through these phases, we foster a collaborative, enjoyable, and inspiring environment where your team can progress their skills and techniques, building a culture of continuous improvement and success.

Meet some of the team

Within our Automotive Training Academy suite, we deploy a specifically trained coach to host the training modules for your Automotive business.

Paula Holland

Senior Training Consultant

Sam Pattani

Senior Training Consultant

Ray Harkin

Director

Neil Pursell

Managing Director

Paula Holland

Senior Training Consultant

Sam Pattani

Senior Training Consultant

Ray Harkin

Director

Neil Pursell

Managing Director

Our approach goes far beyond simply guiding delegates through material. At Martec, our trainers and coaches bring the content, skills, and concepts to life. We don’t just explain—we immerse your teams in hands-on practice and interactive workshops.

We ensure that each new technique is not only understood but fully internalised. Through engaging, fun, and inspiring burst training sessions, we create an environment where your teams are energized, excited, and ready to apply their new learnings.

Our goal is to make sure the material sticks, transforming knowledge into real-world skills that your team can confidently use and build upon.

Case Studies

The sessions have been very informative, I have gained knowledge I didn’t even know I needed. Both trainers were brilliant in the training I received

Natasha Rodda Sales Advisor

Very helpful, refreshing why the sales process is so important as its been over a vear since I last attended Martec. Its easy to pick up bad habits

Tony Okoromadu Sales Advisor

Good and motivating, learned I can definitely work on improving my job role based on what I learned

Kathryn Dickson Service Advisor

Was a great, engaging course with loads of helpful advice and beneficial information. Trainer was a fab teacher who knows his stuff

Craig Nelson Sales Advisor

Another great course, good content and great enthusiasm from the trainer

Matthew Robins Manager

Very knowledgeable, I feel confident walking into my role with the information that has been provided to me

Chloe Lawler Sales Advisor

Sensational as always! Martec have a unique and incredibly effective way of engaging with a group and keeping everyone's attention

Conor Campbell Sales Advisor

I felt Ray took some very basic things I do and use everyday in my role and gave me a real insight and perspective I previously hadn't had or thought of

Ran Sloan Service Advisor

Thank you again for the opportunity to complete all Martec modules. I have found them very useful, and they have assisted me in fine-tuning my processes within the business. The trainers have been amazing. There were certainly some ‘golden nuggets’ in the training, that I have been implementing in my daily routine, so thank you again.

Max Boothby Sales Executive

Sam was brilliant, really nice, patient and knowledgeable. The sessions were fun, which made it easy to learn.

Alex Wallace Sales Advisor

Some really good insights and useful improvements that I've taken back. I can see some of the team already engaging in better email practice as an example and I think over a short space of a time the group as a whole will see tangible improvements

Sam Maurice Retail Sales Manager

Each delegate in your business can have a roadmap journey of training and development, that we design with you, using our expertise. You decide which learning modules from the Tiered solutions we share with you.

Find the right services for your needs

Dealership Academy Training

Automotive Management Training

Automotive Personal Development Programme

Automotive Sales Training

Automotive Service Training

Automotive Telephone Training

Automotive Virtual Training & Coaching

Talk with a Dealership
Academy Training specialist

Contact our team today to find out more.